Conceptualizing a New Product or Service Division of an Existing Business Essay

The success of an organization depends on the strategic plan. In the plan, it will define the mission, vision, ad value statements. The strategic plan is designed to assist the organization with its strengths, weaknesses, opportunities, and threats. The SWOT analysis will help develop a strong strategic plan and map out the direction to follow to achieve an organizational vision and goal. The purpose of this paper is to cover the mission, vision and core value of De Von’s Printing. Define the guiding principles and strategic direction. Then introduce and identify the customer’s needs and how it achieves competitive advantage. Mission De Von’s is classified as a full service printing provider for standard and custom invitation, web design, and web support. The company’s clientele are individuals and organizations of any size or nature. The services offered to the clientele ranges from standard to custom. De Von’s center its dedication and customer appreciation around the skills of displaying the most outstanding customer service to each customer that the company serve. The company’s mission statement is to provide the customer with the highest quality product and service in a timely manner, and provide each customer with a competitive price. We will be honest, give professional advice and provide friendly customer service. Our goal will be to meet and exceed full expectation. The mission statement is a written declaration of an organization’s core purpose and focus that normally remains unchanged over time. Properly crafted mission statements (1) serve as filters to separate what is important from what is not, (2) clearly state which markets will be served and how, and (3) communicate a sense of  intended direction to the entire organization (â€Å"Mission Statement†, 2014). Vision De Von’s vision statement is to be a leader in the Printing industry. The way the company will display and honor the statement is to use innovative work practice with a self-improvement of the culture, to evaluate the new technology that will add value, and being socially responsible. We commit to our principles, product and service, ad clientele. The vision statement is an aspirational description of what an organization would like to achieve or accomplish in the mid-term or long-term future. It is intended to serves as a clear guide for choosing current and future courses of action (â€Å"Vision Statement†, 2014). Core Value The company’s core values are to discipline and respect the commitment that was developed, ownership to the goals, and take accountability and responsibility for our actions, uphold the trust, sensitivity, and professional conduct, and have a quality orientation and purpose of excellence. The core values are a company’s ethical and moral compass and decision making foundation. They are the ideals and ethics that management holds dear. They drive decision making in that they are constantly referred to in the decision making process. That is, when in a tough spot, the answer needs, first and foremost, to be consistent with the company values. They are generally for both internal and external consumption. They tell those in the company how things are done and those outside the company why they want to be associated with this company. Corporate values are best when they are few in number but high in meaning and lived daily (â€Å"Mission, Vision, and Value†, 2013). Guiding Principles The company’s core value is developed around the certainty that the standard and custom printing is a way to produce quality invitations for the clients. This makes it easier for those that do not wont cheap printing and looking for a professional look. De Von’s Printing guiding business principles are committed to follow is: a. Listen and communicate b. Leadership c. Courtesy and respectful d. Exceed customer expectation e. Excellence f. Share knowledge g. Simple process h. Team work i. Participate and contribute to activities The company has beliefs that the custom printing will target a huge segment of clients, who are in need of quality printing. The management team wants to serve a competitive price depending on the design. Organization’s Strategic Direction De Von’s objectives for the future are to achieve the goals in the strategic plan to expand on the growth for the company. Once the achievement has been accomplished, the management team would review the profit made and look at other opportunities in the printing industry such as screen printing. De Von’s future goal is to add to the partnership network with the competitors such as Paramount Printing. The executive and management team has discussed the advancement plan of the objectives. The objectives would include connect with web designers and screen printing organizations, communicate, and advertise the new service. Produce a partnership with local competitors by advertising workshops or seminars, and use a recruitment method to reach out to master printers. Use social media, such as Facebook, Twitter, and Instagram, to advertise and promote the product and service. The strategic plan solely depends on the mission, vision, and core values. The mission statement identifies the company and who it supports; the clientele, employees, and investors. The mission statement recognizes the proficiency within the industry. The clients realize that De Von’s Printing is committed with customer satisfaction, focus, and outstanding abilities. The vision statement summaries how the company wants to succeed by providing outstanding products and service to the clients. De Von’s vision is to become one of the popular printing companies in the area and through the United States. This shows that the company is committed to accomplishing and achieving excellence to the clients, staff and investors. It also shows that the ownership has motivation to be the best it can be and be loyal to  the goals for the company to expand. The core values of De Von’s Printing are correspondingly as impertative as the mission and vision statement of the organization’s strategic plan. Lastly, the value of integrity shows that cl ients and employees can trust the company to do what is right for not only clients, employees, and shareholders, but for the community and society as well. The Customer Needs and Achieved Competitive Advantages De Von’s top priority is to be able to meet the customer’s needs. The company has developed a strong communication method. This method has allowed the management team to utilize his or her listening skills. Once the communication and listening plan was put in place, they were able to understand what the clients were looking for in a product and services. There are three steps the team would need to follow in order to bring satisfaction to the clients. The steps would be Listen, Process, and Deliver. The team took the steps and developed a plan. The first step is Listen. Team A took the information from the clients and was able to understand what he or she was trying to achieve. Team B had the Process step. They reviewed the multiple solutions that were available and then were able to decide the best one for each individual or organization. In the Process step, the team used the advanced solution instead of the cheaper one. The last step is the deliver. This step Team C set a method for the clients to follow through, and establish a way for the client to meet the request of the customers by providing on time service, and a committed competitive price. De Von’s focus is to remain in an advance stage of bring competitive with the competitors. The management team and executive leaders have put in place ways to stay competitive in the Printing Industry. An incentive and training program was put in place to provide positive resources for the employees. Conclusion De Von’s Printing has a strong method of maintaining a positive strategic plan. The mission, vision, and values were properly evaluated and developed with a smooth path of organization. The mission statement identifies the company and who it supports; the clientele, employees, and investors. The vision statement gives a view of where the company has set out for the future and in what direction they plan to be. The core values are a guide  that helps the company to meet the goals that are set. De Von’s management team has realized that their biggest competitive advantage will be the clientele and the employees. . Reference â€Å"Mission Statement†, (2014). Retrieved from http://www.businessdictionary.com/definition/mission-statement.html#ixzz35ZMkiGFn â€Å"Vision Statement†, (2014). Retrieved from http://www.businessdictionary.com/definition/vision-statement.html#ixzz35aW3DgZb â€Å"Mission, Vision, and Value statement†, (2013). Retrieved from http://www.bellevuechamber.org/links/pdf/mission_vision_and_values_template.pdf

Impact of Globalization Essay

It has gradually evolved from the 1970s after the advent of different forms of high speed transportation and communication to the age of information technologies around the millennium, to make a single unified community where all the major sources of various social conflicts have disappeared (Scheuerman, 2010 and World Regional Geography, 2009). There are several ways of defining Globalization. As defined by Dr. Nayef R. F. Al-Rodhan (2006), â€Å"Globalization is a process that encompasses the causes, course, and consequences of transnational and transcultural integration of human and non-human activities. The effects of Globalization are manifold. It influences industrial sector, financial sector, labour markets and consumers of a particular country. On one hand it gives rise to more jobs and industries, however, on the other hand, countries are becoming dependant on the other country for a specific product/raw material. Additionally, because of outsourcing jobs from developed economy are being transferred to the developing economy, which has a negative effect on the developed economy and positive on the developing economy. 2. 2 Consumer Packaged Goods and Globalization Consumer Packaged Goods (CPG) are sold at relatively low price and are non durable goods like grocery items, soft drinks etc. Large CPG manufacturer has an advantage of strong brands, greater geographical coverage and having major retailers. CPG industry is affected by the change in fashion, fads and consumer preferences, which in turn effects the purchasing decision of a consumer. Therefore, I believe that in the fast and ever changing world of Consumer Packaged Goods (CPG) it is imperative to discuss the effects of globalization on this industry. Additionally, there is immense pressure and intense competition between the manufacturers globally to fulfill the demand of consumers. 2. 0 Impact of Globalization on CPG Industry 3. 3 Costs and Benefits of Globalization on CPG Industry There are diverse ways in which globalization impinge on CPG industry. Some are beneficial for the industry and some aren’t. The good side of globalization is explained as follows: a. Profits from emerging markets: Procter and Gamble in year 2006, showed a total sales of US $ 68 billion, out of which US $ 21 billion was from emerging markets. Additionally, from 1992 to 2006, globalization has boosted the American economy by US $ one trillion in Gross Domestic Product (Veiders, 9th July 2007, Supermarket news). b. Consumer’s advantage: The consumer gets the advantage of choosing from wide variety of goods, in addition to the comparative advantage. Additionally, the offshore markets are producing goods at a price which is lower than the domestic production of a particular country. Though this is an advantage to the consumer, this could hamper production and associated profits in some countries (Oline Thompson, 2006, CPG Manufacturing) c. Foreign capital access: Foreign capital access is the main driving force of globalization. This in turn increases the investment power of a particular country to produce better produce economically (13th February, 1996, WTO News (press releases). The other side of globalization illustrates some problems faced by CPG Industry: a. Cultural disparity: A product that might be a necessity in one country might not be even known or used in the other, which would have a negative effect on the CPG industry while trying to encourage its use in a particular country. To cite a salient example, Brazilians usually don’t have breakfast, because they sleep late at night and consumers in China for breakfast eat hot, soft and savoury, while the North Americans love cold, crunchy and sweet breakfast. This was the difference analyzed by Kellogg Company in 2007 (Veiders, 9th July 2007, Supermarket news). b. Global Competition: In this fast paced environment any CPG company have to constantly innovate and differentiate their product, to maintain or increase their market share. Every year large number of new products are being roduced and capture the shelve space of the existing labels and compete with them.

Theme of the Road Not Taken

In life decisions have to be made. Some are regular every day choices that have little impact on your life. Others however, can change your life forever. In â€Å"The Road Not Taken† Robert Frost uses sound, figurative language, diction to illustrate the importance of every day decisions and the regret you get when you think about those decisions later in life. Once the first stanza is read the first example of sound is revealed. The rhyme scheme in this poem is ABAAB. The words that rhyme in the first stanza are â€Å"wood/stood/could† (lines 1, 3, and 4) and â€Å"both/undergrowth† (lines 2 and 5). These rhymes give the poem a sense of connectivity and flow. They also emphasize certain ideas in the poem such as the fact that both paths were equal in every way and none had been traveled before as he states in stanza two. Also alliteration is present in the poem. In line eight, alliteration makes the poem flow more poetically. â€Å"Because it was grassy and wanted wear;† (line 8). The â€Å"wa† sound repeats itself in the last two words of the line. These examples of sound make a poem that should sound uneven flow like a poem should. Figurative language in a poem can intensify any meaning greatly. For example Frost uses personification and imagery to create pictures in our head of what the forest looks like and gives personality to inanimate objects. For example, when Frost says â€Å"Because it was grassy and wanted wear† (line 8) in line eight he uses personification. A road cannot want anything but it does give the road the personality that it has not been traveled ever before. Also he gives imagery when he says the forest is a â€Å"yellow wood† (line 1) which gives the impression that the leaves have fallen off the trees and it is autumn time in the forest. Autumn in literature represents the coming of old age and wisdom but the character still has a feeling of fulfillment. So in the poem the character could be nearing the end of his journey with a feeling of riches and fulfillment but a final decision might determine his destiny. Finally diction in this poem creates the theme and gives the poem the regretful and remorseful feeling we get at the end. In the final stanza he says that â€Å"I shall be telling this with a sigh Somewhere ages and ages hence. † (lines 16 and17). Now, when someone tells a story with a sigh it means that they might regret the story they are about to tell. The character probably second guesses himself on the decision he made years ago and wonders what he would be like if he had chosen the other path. Even as he makes the choice (as he knows he has to or else he will not get anywhere) he knows that whatever path he chooses he will never know what lies on the other side. This is why he always tells his story with a sigh. Decisions in life are hard to make and sometimes can be overwhelming. Frost uses sound, figurative language, and diction to communicate what decisions can lead to later in life. The poem explains that in life there is not a right or wrong path. There are just many paths that are equal and have different outcomes. This leads to people second guessing themselves later in life and wondering about the unknowable path that they did not take. This means that no matter what path you choose something is going to happen and you have to accept it. Therefore, in life it doesn’t matter if you make the right or wrong decisions just seize the day.

Common law Essay Example | Topics and Well Written Essays - 2000 words - 1

Common law - Essay Example Wirral Utilities has dug a trench along the pavement and so as to prevent anybody falling in the trench, placed at one end a long handed hammer and at the other some picks and shovels. One end of the hammer lay on the pavement, and the other was hooked on to some railings. These precautions would have been sufficient for the public at large who used the pavement, but the claimant was special, in that he was blind. While walking to his work along the pavement as usual, he had a fall because he tripped over the end of the hammer lying on the pavement. Normal people would have seen the danger, but the claimant did not. He was himself not negligent. His white stick had passed over the hammer. As a result of the fall, he banged his head against the pavement. In the resultant injury, he became deaf and had to retire early from the job. The claimant has sued Wirral Utilities for the tort of negligence. The case is founded on four scenarios or likely turns of event. First is whether Wirral Utilities owed any duty of care to the public at large who utilized the pavement. The next question is whether Wirral utilities breached that duty owed to the claimant. It is the third point to be considered whether the damage to the claimant i.e. the injury caused to him arising from such negligence was foreseeable by a party in a position as Wirral utilities. Ultimately the essay will address the possible defences that Wirral utilities may have against the action brought by the claimant. People have rights in law apart from those arising out of contract. These rights can be enforced by the injured party. When these rights are infringed by somebody out of which the person is injured, and a damage results out of that injury, the party whose act or omission led to the tort is liable to the person aggrieved. Law imposes a duty upon everybody to take care that no one suffers as a result of his act or omission. Thus, in law, a person is duty bound to keep his dog on a

Personal development plan Coursework Example | Topics and Well Written Essays - 1500 words

Personal development plan - Coursework Example ked at (Huta Hegerfeld Environmental Works ltd) in the administration and human resources office as an administrator responsible for the company relationship and employment registration including visa requirements for non- Saudi employments. And recorded at the General Organization for Social Insurance and the Labour Office of Kingdom of Saudi Arabia between (01-04-2005 to 31-12-2009). I worked as a volunteer at the Ministry of Islamic Affairs, Endowments Dawas and Guidance related to the seaport for 4 Seasons of Hajj where I worked as a data entry clerk and did classification of the ships coming from abroad and pilgrims who came to perform the Hajj (2004-2008). Over the years, working with others in doing assignments, I have gained the ability to realize that team work leads to better results than individual work as long as all minds are set towards a common goal. My interest is in Law and politics. I admire the political scene of the western culture and I would like to integrate that with my traditional and religious belief to aid my country in progressing ahead, economically and politically. I want to start my own Law firm and be able to help the innocent from false imprisonment. This will also enable me to prove my worth and to develop both in terms of business and also in mentoring other young Lawyers who do not have the proper platform to practice Law. I would also like to work on my charisma, confidence, and assertiveness. This is especially important since to be able to lead, one must not only possess management skills but leadership skills as well. Socially, my perfectionist attributes affect my relationship with others and therefore I intend on developing into an easy going person. However, I cannot totally change my admiration for neat and smart work, I can only be more admissive to the fact that human is to error, and that not everyone is perfect. After all, some errors can be corrected or at the least minimized. I am planning on furthering my

Women Liberation Is Still a Fiction Research Paper

Women Liberation Is Still a Fiction - Research Paper Example Women are considered more responsible and hence even the domestic front has to be looked after by women of the houses. The paper argues on the fact that women liberation is still a fiction. The indicators which give the impression of women liberation are in fact illusions. Most of the offices in the world today give the statistics of women employees. The figure is encouraging. Ii indicates that so many women have come out from the domestic front and are engaging themselves in the economic activities. In reality, the picture is completely different. It is true that women participate in economic activities but how much they are a part of the economy remains a big question. In most cases, women work as hard as men rather more than men but her contribution is not seen as a worthy one in society. The belief is such that her income is mainly for satisfying unimportant desires and hence do not have an importance that is equal to that of a man. Women today put on bold attire. This is because they are liberated from the clutches of conservatism. Through their dress, they try to show the world that they can express their desires in modern society. Unfortunately, it does not remain so easy for women. A study has proved that men were of the opinion that women should pay attention to the kind of dresses that they wear. They should not put on something which will catch the attention of men because that may cause rape and other sexual offences. (Campbell and Norris, 39). â€Å"Only through eradication of outward ornament can women atone for the vices of their sex†. (Coon, 32). Through this, it can be understood that the existing belief was that female sexuality was a vice and it can only be controlled if women control their appearances. It was expected that the proper norm for women was to put on drab dresses in order to prevent sexual exploitation.  

Employment law Essay Example | Topics and Well Written Essays - 3000 words

Employment law - Essay Example Case study 1 shows a common instance of what could be termed to as a misunderstanding or misinterpretation of a situation within the business premises. In this situation, a seemingly stolen item that is a hard disk is found in the locker belonging to two employees of the same firm, namely Janice and Kelsey. Both are employees with a good reputation in the firm; however the case of a hard disk found in their locker tends to jeopardize their good resume. Following a different approach to confront the issue should show that neither Janice nor Kelsey could be held reliable; however this is not the case. Upon realization by the manager that the piece of hard disk has no entry in the stock records, both Janice and Kelsey are summoned by the manager in an attempt to discover the truth behind the recovery of such an item in their locker. Following basic human instinct, both culprits result to justification of their own cases against the allegations of theft. In a more detailed view of either employee, Janice has been an employee to the firm for a period not less than two years, within when, she has been able to maintain a clean resume without any implications proving otherwise. On the other hand, Kelsey has been working in the firm for a period just over a year, but similar to her co-worker Janice, has kept a clear record, throughout this time. Despite all this, both are considered guilty of the allegations of concealing the hard drive and face disciplinary measures that involve their immediate dismissal from their positions in the firm. Further information shows that the prior owner of the locker made claims of miss-placing his key to the locker some time back, this only making the decision to dismiss the two Janice and Kelsey somewhat inappropriate. Such cases are very common in the business world, and with their increase, the managerial departments of firms such as the one in question should come up with the appropriate procedures to solve such cases. With the incre ased lack of jobs, coming to a conclusion of dismissal like in this case should be the last option, and viable only, when the culprit is proven beyond any reasonable doubt to be guilty of the allegations. Janice to her defense had stated that she had used the locker as usual and upon noticing the bag that was later revealed to be containing the hard drive, had thought to hers self that it was Kelsey’s’ and had no business with it so just ignored it. Kelsey on the other hand had earlier on come to her defense stating that she had not used the locker lately, and thus had little information regarding the hard drive. It is evident that the procedure followed that resulted to the dismissal of the two was neither very clear nor convincing that either would have actually been considered guilty of the offence. Employment law governs that every employee in any organization of firm is subject to fair trial upon occurrence of such incidences. In this case, their cases of appeal a gainst the dismissal came to a sudden crash, as the appeals were refused and both were dismissed. A working environment that has such personal property as lockers should have 24 hour surveillance, even making use of the latest technology in terms of CCTV cameras, which would have saved the situation